Jordan Wollman Creative Direction

Man, this is sexy! The brand new MacBook and MacBook Pro’s are really well updated. This is definitely my next computer.

So, the new features:

• A unibody aluminum frame - that’s one solid piece of aluminum
• 13.3 and 15 inch LED backlit displays - gorgeous!
• Higher performance graphics - the 13″ is reported at 5x and the 15″ is 2.3x faster
• Choice of built-in Hard Drive or Solid State Storage
• Much sexier!

Bad design is where the customer thinks it’s their fault that something doesn’t work. So if you can’t make your GPS device work in your car — I mean, there should be a riot because they’re so poorly designed! Instead, the user thinks, ‘Oh, I’m not very smart, I can’t make this GPS thing work.’ People should demand more from the things they own, they need to demand that things work.

David Kelley, IDEO

Via Objectified

Bill Taylor of Practically Radical posts his musings on the failure/success curve of finding a business space you can be the best in.

How is it that Honda, Southwest, and Netflix manage to thrive, when so many of their peers not only struggle to break even but flirt with outright disaster?…

…First, high-performing companies understand that it’s not enough to be “pretty good” at everything anymore.

I have been preaching a similar message for years. Get great, or get out.

In any case, great article. Give it a read.